Description

AI search has fundamentally changed how people discover information.

Today, over 400 million people use ChatGPT every week. Google AI Overviews now appear in roughly 1 in 4 queries. Meanwhile, Perplexity and Bing Copilot are growing fast—reshaping how visibility, traffic, and trust are earned online.

Traditional SEO still matters. But on its own, it’s no longer enough.

This free, 16-slide mini-course shows you exactly how AI-powered search engines choose what to surface, cite, and recommend—and gives you a clear, prioritized action plan to increase your visibility across all major platforms.

What you’ll learn:

• How Retrieval-Augmented Generation (RAG) works — explained simply, without technical jargon
• Why some brands dominate AI answers while others remain completely invisible
• The concept of “AI citation “worthiness”—and how it differs from traditional rankings
• The 4 core ranking factors of Generative Engine Optimization (GEO)
• How to optimize for local and small business AI search with minimal content
• How to track GEO performance using real KPIs and free tools
• A side-by-side breakdown of AI search vs. traditional SEO — and why you need both
• A printable 16-point GEO checklist to apply to every page you publish

Who this is for:

Content marketers, SEO professionals, small business owners, consultants, and anyone who needs their brand to be discoverable in 2026. No technical background required.

What’s inside:

16 professionally designed slides with full speaker notes, real-world examples from brands like HubSpot, Investopedia, NerdWallet, and Healthline—plus up-to-date 2026 insights and a step-by-step GEO action plan broken down into quick wins, this month, and this quarter.

GEO is the biggest shift in digital marketing since the rise of search engines. Early adopters are already seeing up to 32% of qualified leads coming from AI-powered discovery.

This mini-course gives you the foundation to be one of them.

Free. No sign-up required. Start immediately.